Business of Film

FPR680

The Business of Film course integrates a student's technical and conceptual understanding of filmmaking with the practical dimensions of managing a career in the film industry. Students will examine current industry business models and develop plans to advance their careers in filmmaking. The course curriculum builds an understanding of the marketing of films as achieved by film festivals and the preparation of supporting materials, including press kits and film art. The course examines sales licenses as well as the roles of agents and other members of the filmmaker's business team. Upon completion of this course, students will have presented an effective marketing strategy and conducted work on a demo reel. Topics covered include networking, negotiation, film festivals, marketing, financing, and international markets.

Total Credit Hours: 5.00