Entertainment Business

Master of Science

Available on Campus & Online

About This Program

Full Sail University's Entertainment Business master of science degree program is an advanced exploration of the specific business and management skills required to excel and lead in the entertainment world.

Students learn the strategies of top executives, and are given the opportunity to apply that knowledge in practical exercises. The curriculum covers key concepts like financial planning, publishing and distribution, and contract negotiation, and culminates in a final project and formal business plan.

Upcoming Start Dates

  • March 2
  • April 6
  • May 4
  • June 1

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Top Music Business Schools

Billboard, 2025

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Program at a Glance

WAYS TO LEARN

Campus + Online

DEGREE LEVEL

Master of Science Degree

RELATED PROGRAMS

Interested in earning a degree related to Entertainment Business? Here are some degree programs offered by Full Sail University related to this master's program:

STUDENTS IN THIS PROGRAM SAY
  • I want to know how the business side of the entertainment world works.
  • I enjoy designing branding and marketing strategies.
  • I want to be able to negotiate my own contracts.
  • I love coming up with new avenues for artists to make an impact.
  • I want to own my own business.

Ready to start? Begin your application.

COURSE HIGHLIGHTS

Executive Leadership - Students explore effective decision-making processes, power and influence, mentoring, leading organizational change, and investing in and managing relationships to achieve business goals.

Negotiation & Deal-Making - Students will explore the skills needed to become a strong negotiator and dealmaker, through instruction in topics like deal-structuring skills, self-awareness and negotiation skill development, tools and concepts for negotiation preparation, development of deal memos and contracts, negotiation and deal-making role-playing and critiquing the role-playing scenarios.

Entertainment Media Publishing and Distribution - Students will explore strategies for protecting and monetizing their creative content and will utilize traditional as well as new distribution models to develop a publishing and distribution plan for their chosen business.

Campus Catalog & Sequence for This Program

Online Catalog & Sequence for This Program

Not sure? Watch to explore our other Emerging Technology graduate programs and see which one is the right fit for you.

Full Sail's Project LaunchBox™

Project LaunchBox™ is a Full Sail program that provides students with powerful technology to help create projects. All of your files, multimedia creations, and coursework are at your fingertips 24 hours a day, seven days a week. Request more information about this program.

Package specifications are subject to change. Some Project LaunchBox™ components are distributed during students' second year; some Project LaunchBox™ components are downloadable items.

Project Launchbox

Package specifications are subject to change. Some Project LaunchBox™ components are distributed during students' second year; some Project LaunchBox™ components are downloadable items.

Included Components

  • Apple MacBook
  • 3-yr Applecare Extended Warranty
  • Adobe Creative Cloud (Download)
  • Microsoft Office 365
  • Apple USB-C to USB Adapter

Admissions & Financial Aid

A Different Admissions Process

No traditional application deadlines — Classes begin monthly for most programs, so you can apply anytime and start on the date that works best for you.

Program design and course order — You do not need to sign up for specific classes every semester – all of our programs have a predetermined program design and course order.

Accelerated Pace — Full Sail's programs are taken on an accelerated schedule, allowing you to graduate sooner.

Learn More About Graduate Admissions

Funding Your Education

Tuition — Our tuition includes all costs for the full degree program, as well as all associated expenses, including textbooks, manuals, media, production materials, lab and technology fees, and Project LaunchBox™ - a personal technology package featuring hardware and software customized to each degree program.

Scholarships — We know that funding your education is a substantial investment. That's why Full Sail University offers a variety of scholarships for qualified students.

Learn More About Financial Aid

To create a custom estimate of your tuition and costs, visit our Net Price Calculator.

Explore Our Campus

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Frequently Asked Questions

This graduate degree can help you explore a variety of jobs across the entertainment industry, including positions in artist management, publishing and distribution, event management, and contract negotiations. Some of our grads have worked as product managers and as the owner of a creative marketing agency and nonprofit.

This program can be completed in about half the time it takes at a traditional university. Our accelerated format mirrors the fast-paced nature of the entertainment industry, allowing students to adapt to this unique schedule and preparing them to pursue their professional goals sooner. Learn more about the Full Sail advantage and what makes our programs different.

For a breakdown of the curriculum and a month-by-month schedule, check out the Entertainment Business master’s campus and Entertainment Business master's online course listings.

We structure our tuition a little differently than you might find at other schools. Our locked-in rates will never increase year to year as you move through your program. Plus, your tuition includes all of the books, supplies, and technology you’ll need to complete your education. For more details, check out our Campus Tuition and Online Tuition pages.

Yes – this degree program is institutionally accredited by the Accrediting Commission of Career Schools and Colleges (ACCSC) under the Department of Education. Learn more about what this means on our Accreditation page.

Take The Next Step

Whether you’re ready to apply or just want to learn more about Full Sail University, we are here to help you take the next step. Questions? Call us or chat with a representative now.